JOB DESCRIPTION
Head of Marketing
Digital Marketing
Mission & Responsibilities
- Lead the execution of marketing initiatives across channels, ensuring campaigns, content, events, and partnerships are delivered on time and to a high standard.
- Oversee operational planning and coordination of marketing activities to create structure, accountability, and consistency across the team.
- Translate strategic priorities into actionable plans with clear ownership, timelines, and measurable outcomes.
- Support the implementation of brand strategy across all touchpoints, ensuring consistency in messaging, positioning, and visual identity.
- Manage campaign development and execution to strengthen market presence and drive audience engagement.
- Ensure all external communications align with brand standards and broader business objectives.
- Track, analyze, and optimize marketing performance against defined KPIs to deliver measurable business impact.
- Provide regular reporting and actionable insights on campaign effectiveness, operational efficiency, and growth opportunities.
- Use data-driven decision-making to continuously improve marketing outcomes and team productivity.
- Partner closely with Sales, Product, and Leadership teams to align marketing efforts with pipeline generation, product positioning, and company goals.
- Facilitate clear communication and cross-functional collaboration to maximize efficiency and business results.
- Lead and support the marketing team in daily operations, fostering accountability, collaboration, and continuous improvement.
- Build scalable processes, workflows, and systems that support sustainable growth.
- Identify capability gaps and contribute to team development and resource planning.
- Drive operational excellence through disciplined project management, improved workflows, and seamless coordination across functions.
Personal & Professional Skills
- Strong proficiency in project management tools for planning and execution.
- Advanced use of CRM and sales enablement tools to align marketing with pipeline generation.
- Experience with email marketing and automation platforms.
- Strong command of analytics and reporting tools (e.g. Google Analytics, Looker Studio).
- Familiarity with content management systems (e.g. WordPress, Webflow).
- Working knowledge of SEO and digital performance tools.
- Competency in social media and scheduling tools.
- Ability to use design and creative collaboration tools.
- Comfort with AI-powered productivity tools.
- Operational mindset with excellent execution skills
- Strategic thinking with attention to detail
- Excellent communication and stakeholder management
- Strong understanding of branding, campaigns, and digital marketing
- Data-driven decision-making and analytical thinking
- Adaptability in fast-paced, evolving environments
- Problem-solving and process improvement orientation
- High level of professionalism and confidentiality
What do we have to offer?
- Excellent work environment and room for proposing improvements.
- Remote work.
- Internet, healthcare and gym monthly reimbursements.
- 25 days of PTO per year
- Birthday off (with gift included).
- And more benefits!
If you’re interested in working as a team and meet all the requirements, don’t hesitate to apply!