JOB DESCRIPTION
Digital Marketing Specialist
shine
Department: Marketing
Reports to: Juan Ignacio Honda
Mission & Responsibilities
- Digital Strategy Development: Formulate comprehensive digital strategies aligned with client objectives.
- Develop and manage budgets for digital initiatives.
- Allocate resources effectively to maximize ROI.
- Plan and execute digital marketing campaigns across channels (social media, email, PPC, meta search).
- Observation of results and execution of optimizations to achieve the proposed objectives.
- Client reporting. Identify key performance indicators (KPIs) to measure success. Provide reports and recommendations based on performance metrics.
- Foster positive relationships with clients through effective communication.
- Utilize analytics tools to track and interpret data for insights.
- Translate technical concepts into understandable insights for clients.
- Continuously monitor digital assets' performance and address issues promptly.
- Utilize analytics tools to track and interpret data for insights
Personal & Professional Skills
- Digital Marketing Strategy
- Knowledge of content management systems
- Familiarity with SEO (Search Engine Optimization) best practices
- Experience with PPC (Pay Per Click) advertising platforms
- Strong understanding of major social media platforms
- Analytics and data interpretation
- Communication
- Collaboration
- Manage multiple projects simultaneously
- Work experience in digital agencies
Required Education and Experience
- Bachelor's degree in Marketing or Marketing courses/certificates
- 2 years of work experience with Google, social media, LinkedIn, Pinterest, Tiktok (Ads)
- Work experience in digital agencies
- Advanced level of English
- Experience with Google Tag Manager or other tracking tools is a plus
What do we have to offer?
- Excellent work environment and room for proposing improvements
- Remote work
- Internet, healthcare and gym monthly reimbursements
- Birthday off (with gift included)
- 25 days of PTO per year
- And more benefits!
If you’re interested in working as a team and meet all the requirements, don’t hesitate to apply!