A global team of experts
A global team of experts
Camila Cascallares
“The only way out is through”
Camila Cascallares is a marketer, strategist, and technology enthusiast who thrives at the intersection of innovation, business growth, and human connection.
She began her career in marketing and communications, developing expertise in brand strategy, digital marketing, and commercial growth. As her career evolved, she expanded into technology, project management, and digital transformation, leading multidisciplinary teams and helping organizations turn complex ideas into scalable solutions.
Her experience spans marketing, product strategy, digital transformation, software development projects, and commercial growth initiatives across global organizations, startups, and high-growth environments. This combination of business, marketing, and technology has shaped her ability to bridge strategic vision with practical execution.
Before joining The Anything Group (TAG), Camila led technology and innovation initiatives at Globant, while also contributing to ventures focused on digital products, software development, and emerging technologies.
Today, as VP of Marketing & Communications at TAG, she leads global brand strategy, communications, partnerships, events, and growth initiatives across the company’s expanding ecosystem of technology, hospitality, and software brands.
She is passionate about building brands, empowering teams, and creating meaningful experiences where technology, creativity, and business come together to drive lasting impact.
Zac Coleman acts as Vice President of Shoot, the video, photo, and post-production division within The Anything Group (TAG). A deeply passionate filmmaker with multi-faceted skill sets ranging from directing and storyboarding, to casting and wardrobe; Zac brings over 10+ years of experience from his video production and creative agency past to his role at TAG and is committed to delivering award-winning* results to our clients.
Throughout his life, Zac has demonstrated a keen ability to harness empathy and divergent thinking, which he credits as his superpowers in the marketing world. His previous work includes pre- and post-production work on reality television programs, producing award-winning and targeted social media content for a high-volume ad agency, and more recently, directing his first feature film to be released in 2024.
Service units Camila can help you with: Digital Marketing